Piagetand#039;s Jean-Bernard Forot Talks about Versatile Baubles and More

p/p pandnbsp;/p pWe have a chat with Piaget's Jewellery Marketing Director, Jean-Bernard Forot, and he dwells on his multifaceted role in creating fine jewellery pieces. He further compares his role with the versatile baubles and talks about the design philosophy./p pandnbsp;/p pJean-Bernard Forot brings a unique perspective to the function of jewellery design. Onspan /span the creative side, he is well known for his aesthetic sensitivity, while on the businessspan /span side, he holds a masterandrsquo;s degree in Luxury Goods Marketing. Aided by both, he is able to present designs that are distinctive of Piagetandrsquo;s design philosophy. Think architecture, precious materials and functionality married with the right balance of glamour and delightful indulgence. Who can forget the Limelight andnbsp;collectionandrsquo;s playful rings, often showcasing striking gemstones? Designs such as these make Piaget jewellery so sought-after; and Forotandrsquo;s job a challenging, yet enviable one. He admits, andldquo;I have an amazing job, which is to develop Piaget jewellery worldwide, animate creativity, generate new collections, share our creations with our clients and also attract the interest of new clients.andrdquo; Given that his profile isnandrsquo;t limited to design alone, this is an all consuming role. Since joining theandnbsp;company in 1999, Forot has played an instrumental part in defining a coherent identity for Piaget jewellery./p pandnbsp;/p pHis andnbsp;multidimensional skills have enabled him to not only envision a holistic image for Piaget jewellery, but also to successfully articulate this message to patrons of the brand. He states, andldquo;Indeed, creation is a fascinating territory of limitless expression. But creation needs to live, to charm, to be chosen, and to be worn. And marketing connects the creation with our clients. It is also important to link creations with the Maisonandrsquo;s history and values, to care about the originality of the inspiration, and design within the brand codes. A good understanding of our clients helps to adjust the creation in terms of design, symbols, comfort, and style to [suit] local specificities.andrdquo;/p pandnbsp;/p pThe mix of diamonds, precious stones and intricate gold work are the hallmarks of this capsule collection that puts to test Piagetandrsquo;s imagination and skillsandmdash;and comes away with flying colours. Take, for instance, the cuff, which is marked by superb craftsmanship and gemsetting techniques. The mesh-like texture, akin to silk fabric, exudes an iridescent effect. A combination of metal and diamonds is brought to life through the carefully constructed strip that wraps almost tenderly around the wrist. Itandrsquo;s just one of the many designs in the collection that charms with its playful character and everyday glamour./p pandnbsp;/p pandnbsp;/p pandnbsp;/p pandnbsp;/p p style="text-align: center;"/p pandnbsp;/p pandnbsp;/p pandnbsp;/p pWhile loyal customers motivate the Swiss maison to reach for the stars, Forot is continuously in search of inspiration. He reveals, andldquo;I am a curious person and open to creativity. Iandrsquo;m always wondering about the inspiration, sensitivity, message and consistency of a functional or artistic object.andrdquo; To that end, heandnbsp;admires the creativity of Christian Liaigre, a French designer and interior decorator, and Franandccedil;ois-span /spanXavier Lalanne, a French sculptor and engraver./p pandnbsp;/p pHis love for jewellery has driven him to even design some jewels for himself. He adds, andldquo;I also wear a Possession ring from Piaget. It is an amazing jewelandmdash;playful and definitively addictive.andrdquo; This and the aforementioned jewels form a part of his treasured belongings./p pandnbsp;/p pA self-confessed chocolate addict, Forotandrsquo;s wish list is as relatable as some of the designs heandrsquo;s helped create. andldquo;I would like to rediscover the Musandeacute;e de landrsquo;Homme that has just opened in Paris after several years of renovation.andrdquo; One canandrsquo;t help but wonder if this will inspire a new collection. When questioned about what he prefersandmdash;design or commercialandmdash;Forotandrsquo;s love for artistry is evident, as he states, andldquo;Definitely, creativity!andrdquo;/p pandnbsp;/p pstrongMore On andgt;andgt; a href="http://www.luxpresso.com/jewellery/contemporary" target="_blank"Con/a/strongstronga href="http://www.luxpresso.com/jewellery/contemporary" target="_blank"temporary/a/strong/p

from Luxpresso http://www.luxpresso.com/news-jewellery/an-interview-with-jean-bernard-forot-of-piaget/16092773
via Your #1 Source to Finding Luxury & Designer Goods, Handbags & Clothes at or Below Wholesale: Click Here.