Karl Lagerfeld launches in North America and launches new campaign

Karl Lagerfeld Paris launched in North America marking the first time the Paris-based fashion house will offer its collections in the US, Canada and Mexico. To coincide with the launch, Karl Lagerfeld Paris unveiled its Fall 2016 ad campaign, “Love from Paris, Karl xx.”

The Karl Lagerfeld Paris product offering for North America was specially designed for the region. Iconic Parisian styles, sleek tailoring and feminine touches inspire the collection that consists of accessories, bags, footwear and ready-to-wear including blouses, dresses, pants and suits.

Karl Lagerfeld Paris previously announced its launch in North America through a joint venture with GIII Apparel Group, Ltd., thus forming Karl Lagerfeld North America.

The Fall 2016 campaign that supports the new collection stars Joan Smalls and Hailey Baldwin against a backdrop of larger-than-life landmarks from New York City and Paris. Lagerfeld art directed and photographed the campaign, and Charlotte Stockdale styled the models.

Karl Lagerfeld Paris is now available at select Lord & Taylor and Dillard’s stores in the US, Hudson’s Bay in Canada, Liverpool in Mexico and online at the Karl Lagerfeld Paris website.

Karl Lagerfeld ´Love from Paris xx´ campaign

 

 

 

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