Thursday, 29 September 2016

Exclusive: Adidas OriginalsXPharrell Williams

pAdidas Originals and Pharrell Williams have teamed up to create a collection that celebrates cultural diversity. The collection is called Hu, short for human, and is A 17-piece range that includes 12 styles of apparel and five styles of footwear. It will hit select Adidas Originals retail stores across India tomorrow./p pandnbsp;/p pWhile Adidas Originals has collaborated with personalities like Stan Smith, Kanye West, and Rita Ora in the past, this particular one with Williams marks the first time the shoe brand will ever partner with a designer who owns his own textile company. For Adidas Originals = PHARRELL WILLIAMS Hu, Adidas will work in close association with Williamsandrsquo; eco-material company, Bionic Yarn, to support The Vortex Project, a joint initiative between Bionic Yarn, Sea Shepherd and Parley for the Oceans to work towards turning plastic debris from the oceans into yarn and fabric. Material from Bionic Yarn will be used in some of the products from this collection.andnbsp;/p pandnbsp;/p p style="text-align: center;"/p pandnbsp;/p pandnbsp;/p pThe apparel range in the collection includes a colourful assortment of activewear for men and women, and will feature flags, stripes, and translations of the phrase andlsquo;Human Raceandrsquo; in English, French, and Japanese; proudly celebrating the spirit of equality, acceptance, co-existence, and understanding. For the collection, Adidas Originalsandrsquo; iconic Firebird track jacket and pant is updated with finer details like three stripes, embroidered Japanese characters, and slogans printed using heat-transfer reflective pigment./p pandnbsp;/p pstrongMore On andgt;andgt; a href="http://www.luxpresso.com/style/fashion" target="_blank"Fashion/a/strong/p

from Luxpresso http://www.luxpresso.com/news-style/adidas-originals-and-musician-pharrell-williams-collaborate-for-a-fashion-collection/16092929
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