Tuesday 12 April 2016

Oscar de la Renta kicks of bridal season with collector’s edition Barbie

Oscar de la Renta Barbie doll

Oscar de la Renta Barbie doll

U.S. fashion house Oscar de la Renta has unveiled something blue for brides to be.

The brand has partnered with Mattel’s Barbie to create a collectible Gold Label doll for consumers of all ages to covet. During his lifetime, Mr. de la Renta designed a number of wedding gowns for celebrities and cultural figures, cementing his place in the bridal arena, making this collaboration with Barbie fitting.

Saying “I do” in Oscar
Oscar de la Renta shared its limited-edition Gold Label Barbie doll through an email sent to its newsletter subscribers. In the body of the email, consumers are shown details of the doll’s dress and the collector’s edition box that houses the Barbie.

The style of wedding gown worn by Barbie was inspired by a dress from Oscar de la Renta’s spring 2014 bridal show. Barbie’s Oscar de la Renta dress is in ivory with an overlay of guipure lace and has a chiffon trumpet silhouette.

oscar.barbie 400
Oscar de la Renta bridal Barbie 

For the traditional something blue, the design features voluminous tiers of light blue tulle. The brand describes the dress as “marrying a modern, clean-lined design with Oscar de la Renta’s romantic artistry.”

Completing Barbie’s look is high-jewelry, a bouquet, gold-accented pumps and an Old Hollywood styled chignon hair-do.

As a collector’s edition, the Oscar de la Renta Gold Label Barbie has been produced in no more than 10,000 dolls worldwide and includes a certificate of authenticity. The Barbie can be purchased from Oscar de la Renta’s Web site for $175.

oscar.barbie in box 400
Oscar de la Renta bridal Barbie in box 

Barbie is the subject of her own retrospective, which opens the doll’s dream closet of high-fashion. The museum exhibit is at the Musée des Arts Décoratifs in Paris and traces the beloved toy’s roots and cultural impact.

Barbie has been a source of conflict and an inspiration since her debut in 1959, sparking conversations about fetishized bodies, female independence and the lasting impression the doll has left on generations of children. The exhibit, simply titled “Barbie,” uses the doll as a catalyst to show how society has changed since Barbie’s debut through the use of more than 700 of the toys (see story).



from Apparel and accessories – Luxury Daily http://www.luxurydaily.com/oscar-de-la-renta-kicks-of-bridal-season-with-collectors-edition-barbie/
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