During the renovation of its store on P.C. Hooftstraat, CHANEL has opened a temporary store on the same road. The building, called crystal houses, is conceptualized by acclaimed Dutch architecture practice Mvrdv. The project not only represents a mean architectural feat, but also marks the arrival of the purpose-built luxury flagship store – a longtime phenomenon elsewhere – in the Dutch capital.
The new CHANEL boutique which features a glass facade occupies the lower floors of the building measuring a spacious 620 sqm., while the top floor remains residential.
adapted from superfuture.com
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from CPP-LUXURY http://www.cpp-luxury.com/chanel-opens-new-temporary-store-in-amsterdam/?utm_source=rss&utm_medium=rss&utm_campaign=chanel-opens-new-temporary-store-in-amsterdam
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