Michael Kors uses Facebook targeting for 18-point recall lift

U.S. fashion brand Michael Kors worked with Facebook to seek out older high-spending consumers through CRM and audience targeting to achieve an 18-point lift in ad recall.

from Apparel and accessories – Luxury Daily https://www.luxurydaily.com/michael-kors-uses-facebook-targeting-for-18-point-recall-lift/
via Your #1 Source to Finding Luxury & Designer Goods, Handbags & Clothes at or Below Wholesale: Click Here.