Clinique's New Global Social Media Campaign Celebrates the Difference Makers

p/p pWith the firm belief that one change can make a difference, Clinique has announced its new social media campaign across the globe. The campaign, named andlsquo;The Difference Makersandrsquo;, shifts the spotlight on women who are making a difference in various walks of life. From actress Gina Rodriguez to philanthropist Erendira Ibarra and more; it features a total of six influential women who are involved in charities and have overcome the odds in real life and are giving back to their communities./p pandnbsp;/p pandlsquo;The Difference Makersandrsquo; campaign promotes Cliniqueandrsquo;s three-step system of cleansing, exfoliating, and the brandandrsquo;s Dramatically Different moisturiser, with the sole aim to ignite confidence in women. According to the brand, changing even one product from oneandrsquo;s daily regime can make a lot of difference to the skin, eventually leading to a boost in confidence. The Estee Lauder-owned brand will emulate the works of these personalities and donate to eight charities, including the Smile Foundation./p pandnbsp;/p pJane Lauder, Global Brand President, Clinique, was quoted saying, andldquo;By partnering with these six incredibly confident and inspirational women from around the world, we are celebrating the difference they are making, and the influence they have on women around the globe. With this campaign, we aim to inspire confidence, and empower women to believe that they too can make a difference.andrdquo;/p pandnbsp;/p pGina Rodriguez, Erendira Ibarra, Victoria Pendleton, Jessica Nkosi, Nazan Eckes, and Ning Chang are featured in the andlsquo;The Difference Makersandrsquo; promotions and each of them is seen sharing her life-changing tales with the world./p pandnbsp;/p pThe campaign is set to launch in July 2017.Looking at all the inspiring stories involved, we are sure it will create a difference that is more impactful than what the brand aims for./p pandnbsp;/p p style="text-align: center;"iframe src="https://www.youtube.com/embed/CuQH3is_990" width="560" height="315" frameborder="0"/iframe/p pandnbsp;/p pstrongMore On andgt;andgt; a rel="nofollow" href="http://www.luxpresso.com/style/skin-care" target="_blank"Skin Care/a/strong/p

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