A Timeless Bond: Hrithik Roshan Talks Rado

p/p pBeing a brand ambassador for Rado requires wit and personality finished with a dash of flair. Actor Hrithik Roshan, the face of the timepiece company for the past six years, boasts of all those traits in abundance. We got a chance to have a short tandecirc;teandndash;andagrave;andndash;tandecirc;te with the actor and hereandrsquo;s what we discovered.br /br /Roshan represents the new generation of brand ambassadors who associate with brands that are an extension of their personalities. And his penchant for watches was evident in the conversation we had with superstar at the launch of Radoandrsquo;s new chocolate-inspired watch collection in Mumbai. br /br /Read on, as we unveil all that we discovered about the actorandrsquo;s relationship with Rado, his personal style and much more./p pandnbsp;/p pstrongChoosing Rado/strong br /br /Radoandrsquo;s uncompromising commitment to excellence, its spirit of taking dreams to another level and having the courage, intelligence and determination to make them come true, are a few of the many reasons that motivated Hrithik Roshan to associate with the Swiss watch manufacturer. andldquo;I believe in dreaming beyond the ordinary and striving for excellence. And that can only happen if you are driven by an unlimited spirit,andrdquo; he adds, talking about this shared belief between the two. br /br /Hrithik also shares that his association with the brand, dates back to even before he became its brand ambassador. It can be backtracked to his college days when his father owned a Rado watch that the actor admired then. He describes the watchandrsquo;s design as iconic, exquisite and sleek.br /br /strongThe Timeless Journey/strong br /br /The euphoric brand ambassador describes the six-year association as an exciting journey, which has enabled him to discover and learn more about the true essence of time. andldquo;As an actor, every day I learn something new and endorsing Rado has definitely contributed to my growth as a performer and as a person.andrdquo;br /br /strongChocolate Indulgence/strong br /br /Describing as one of his favourite indulgences these days, the actor says that Rado has surprised him with this delicious-brown high-tech ceramic collection, inspired by chocolate. He feels that in the international space, brown is becoming the new black and is one of this yearandrsquo;s trending colours.br /br /strongAccessory and Investment/strong br /br /For Hrithik, watch is an accessory that epitomises his style and is subtle yet elegant. He also shares that watches reflect his state-of-mind, and fortunately he has enough to match every mood and occasion. The Bang Bang star is of the opinion that choosing the right brand makes for a great investment. andldquo;My father used to wear a Rado watch when I was eight or nine years old. It made him look strong and masculine. So watches were always aspirational.andrdquo;br /br /strongStyle Speakbr //strongbr /Classic, casual and effortless is how the actor defines his personal style. Hrithik states that although he is dressed to the occasion, he prefers a t-shirt layered with a well-fitted, hooded jacket and a pair of denim. andldquo;For a formal occasion, I love a classic black or grey suit,andrdquo; adds the actor.br /br /Roshan signs off talking about his idea of luxury. " The demands of modern-day work schedules and lifestyle ambitions have translated into lesser time for ourselves.We need to rediscover the art of spending andlsquo;me' time, time well spent doing things solely for pleasure or doing things that we love to do. I feel great that my passion and work resonate so well that all my time spent working feels like luxury itself!"/p pandnbsp;/p pstrongMore On andgt;andgt; a rel="nofollow" href="http://www.luxpresso.com/lifestyle/celebs" target="_blank"Celebs/a/strong/p

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