Collab Alert: Clinique and Zara Larsson Urge Women to be their Own Pop Artists

p/p pAs a cosmetic giant Clinique has earned for itself a reputation that isnandrsquo;t a stranger to those who love make up. Further attesting its value, the brand has collaborated with the zesty Scandinavian pop artist Zara Larsson for a peppy interactive videoandmdash;Play with Popandmdash;urging women across the globe to celebrate the different emotions lip colours bring out in them, and to double up as their own pop artists.andnbsp;/p pandnbsp;/p pSlated to launch late February, the video features four genre versionsandmdash;acoustic, pop, dance, and countryandmdash;of Zaraandrsquo;s single, Lush Life; it shows her transform in each genre, alternating betweenandnbsp;bold lip looks from Cliniqueandrsquo;s Pop Artistry Trend.andnbsp;Every genre identifies with a different make up look. It hops between bare, bold sweet and vixen./p pandnbsp;/p pViewers can change the style of song by simply clicking on the coloured bar that is correlated with different shades of Cliniqueandrsquo;d Pop Lip Colour + Primer. Every bar signifies a different look, and that includes makeup, hair, choreography, background and lighting.andnbsp;andnbsp;/p pandnbsp;/p pIt sure makes for a great medium for women to not only discover but also celebrate the different sides to their personality.andnbsp;/p pandnbsp;/p pTake a look at the video a rel="nofollow" href="http://playwithpop.clinique.com/in/en" target="_blank"here/a./p pandnbsp;/p pstrongMore On andgt;andgt; a href="http://www.luxpresso.com/style/make-up" target="_blank"Make Up/a/strong/p

from Luxpresso http://www.luxpresso.com/news-style/clinique-collaborates-with-pop-artist-zara-larsson/16021832
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