Friday 18 January 2019

Balmain seeks to modernize fashion with streaming, AR app

French fashion house Balmain is making its brand more accessible and inclusive with the launch of a mobile application that will offer augmented reality experiences and live-streamed runway shows.

from Apparel and accessories – Luxury Daily https://www.luxurydaily.com/balmain-seeks-to-modernize-fashion-with-streaming-ar-app/
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