Luxury brands are quickly looking to “influencer social media” as the sole solution to generate more digital revenue online. Sorry to report “social media” is not the largest influencer platform to reach consumers looking to buy online. Don’t get me wrong, social media is still very important when it comes to luxury marketing engagement. However,…
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from MosnarCommunications.com Influencer Luxury Digital Marketing http://mosnarcommunications.com/luxury-brands-avoid-influencer-social-media/
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